Episode 051: Top Three "Go-to-Market" Mistakes that Sales VPs Make

Welcome to The PMO Podcast™, a weekly program of topical, informative, and valuable podcasts for today's PMOs where you will find 10 minutes of insights and ideas including:

• The PMO Podcast™ Points Memo
• The PMO Podcast™ Featured Story
• The PMO Podcast™ Mailbag

The PMO Podcast™ (Click on podcast icon or title to listen. Or subscribe to the podcast)				Min
051		Top Three "Go-to-Market" Mistakes That Sales VPs Make, an interview with Dave Larson, Principal, BOT International		20:31
The PMO Podcast™ Episode Summary
	The PMO Podcast™ Featured Story
	This week The PMO Podcast™ Featured Story presents, "Top Three "Go-to-Market" Mistakes That Sales VPs Make, an interview with Dave Larson, Principal, BOT International." Dave discusses three common and key mistakes that Sales VPs frequently make that often result in the revenue plan and sales objectives not being attained.
	The PMO Podcast™ Points Memo
	The PMO Podcast Points Memo discusses, “Always Seek to Exceed Your Customers' Expectations." Meeting customer expectations might be enough to keep you in business, but it is usually not enough for your business to grow and thrive in a competitive marketplace. In order to do that, you must develop and commit to the habit of exceeding customers’ expectations.
	The PMO Podcast™ Mailbag
	The PMO Podcast Mailbag answers a listen question about good books to read for sales and account management processes and skills.
Other Episodes
	Previous | Next | Playlist | Subscribe